Digital Marketing & Promotion Our certification course has been designed to cover all aspects of digital marketing & promotion and meets the needs of students, working professionals, entrepreneurs and job-seekers. It covers SEO, SMO, PPC, Analytics, Marketing of Email/ Inbound/ eCommerce/ Mobile/ Content/ Affiliate. What Will You Learn? Fundamental of Web Media: Doing Business in Digitally (Marketing, Advertisement, Promotion, Sales, Support) Search Engine Optimization: Leverage Search Engine Optimization (SEO) to expand your organic reach through various Search Engines. Search Engine Marketing: Leverage Search Engine Marketing (SEM) to create inorganic expansion through various forms of Online Advertising. Social Media Marketing: Leverage Social Media Marketing for Brand Building, Lead Generation & Customer Acquisition. Email Marketing: Leverage Email Marketing, one of the highest ROI driving Digital Mediums even today. Inbound Marketing: Leverage Inbound Marketing to Attract, Convert & Delight your Customers through pull marketing techniques. Web Analytics: Leverage Web Analytics if you want to measure & improve ROI of your Internet Marketing campaigns. Add-on Concepts: Mobile Marketing, Affiliate Marketing, E-commerce Marketing, Webmaster, Blogging, Content Marketing, Website Planning & Creation, Reputation Management Who can Join? 10+2, College Students, Graduate having Computer & Internet Knowledge, BCA, BSc(IT), B Tech, MCA Proficiency in Written English